- Written by
Josh
- Posted November 19, 2008 at 4:00 pm
This is the third day of a 30-day trial. Follow the link to Marketing Ideas En Masse to find out more.
Cell phones are a huge business to be in, and as technology improves the business will only get bigger and bigger. I am surprised some industrious people in big marketing companies haven’t figured out a way to give cell phones away for free. I mean all you would have to do is enable advertising on them so anytime they sent a text, surfed the web or received incoming calls there would be an ad attached to it. I am sure enough people would accept a phone under those conditions, and you could be cramming ads into everyone’s pocket. We would each have our very own mobile billboards. Webvideomarketing.tv talks about the bright future for cell phone videos and why you should get involved early.
In March, more than 91 million people — or 36 percent of all mobile phone subscribers — had video-capable phones. Subscriptions to mobile video plans grew to 13.9 million people this year, a growth of more than 5.5 million in just one year.
Additionally, 95 million mobile subscribers have Internet as part of their plans.
Mobile video subscribers averaged three hours and 15 minutes per month using their third screen in addition to more than 127 hours spent watching television.
As business owners develop marketing plans for 2009, don’t leave mobile marketing out of your advertising options — especially if your product appeals to consumers under age 25.
While mobile and Internet cannot be your only communication media, you cannot ignore the growing importance of digital and alternative delivery of advertising messages.
If someone creates a Hulu.com for cell phones they will be filthly rich in no time. Now if only I could get cell phone coverage while backpacking in the mountains. Then I could watch The Edge with ads starring Anthony Hopkins and Alec Baldwin while sitting in my tent.