I don’t call a lot of businesses out when I see poor customer service, but my experience with Curt’s Lock and Key of Fargo is a good example of one business that missed out on gaining a new customer.

I needed to make a copy of a house key and stopped into Curt’s Lock and Key in Fargo as it came recommended by the person who lost my spare keys (Justin). I had never been to Curt’s store before, so I had no expectations.

I walked in right behind another couple looking to get some keys made. I stood patiently behind them waiting my turn. There were two employees behind the counter, one helping the customers in front of me, the other buried in a book of sorts probably lock related. There was one more guy moving around in the back room going about his business and another one standing 4 feet from me in the showroom talking with a customer (probably a regular).

The man in the showroom seemed to be the manager or possibly the owner. I have no idea what his position actually is, but judging by the lack of dirt on his clothes compared to the others, he must be important.

After about 5 minutes of listening to and watching these two men talk, I assumed business is so good they must not need my business. So I left.

I know they aren’t going to miss their monthly budget because they didn’t make me a set of spare keys, but what they did do is fail miserably in the customer service department. I can imagine 15 different ways they could have had a loyal customer for life who would pass along word of their excellent service to family, friends and blog readers. But not one of those things happened.

There was no “Hi, I’ll be right right with you” or “Is there anything I can help you with?”

It was clear that B.S.ing with a customer was more important than someone standing there needing service.

I would think proper customer service would be standard and even more important than ever when money is tight. With customer service, I tell people to treat everyone like they are Bill Gates. You never know who could be around to pass along any shortcomings.

I doubt this post has any effect on Curt’s business or client base, but I sure hope if the employees read this they will consider changing how they respond to customers.

Cheers.

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