Comments on: Driving social media traffic to a blog, a bad business model?

By: Diane Scott

Diane Scott — Wed, 11 Mar 2009 11:38:16 +0000

Coming at this post very late Josh, and yes I would agree to the first part – regardless, social community visitors rarely tend to buy anything (although I wish my grassroots buyfrombloggers would take off). However, these same visitors to serve a purpose (or multiple purposes): 1) they generally like to read and comment; 2) help lower your bounce rate because of #1; 3) help with alexa and the like (even if you don't agree alexa is the be all and end all, it's a good indicator); and 4) they help get you into the search engines and/or recognized by the search engines.

So while I would not pin my hopes on the blogosphere making anyone rich, they do serve a purpose, and god bless 'em

By: Frank J

Frank J — Mon, 26 Jan 2009 09:26:11 +0000

Josh,

I agree 100% – Social traffic is hit and run traffic that usually increases bounce rate and with little or no comments left.

Great article and one that many bloggers should realize.

By: wiehanne

wiehanne — Wed, 08 Oct 2008 06:19:57 +0000

@Josh,

Yeah, you might consider putting a chatbox at the sidebar there?

wiehannes last blog post..Lainys birthday bash contest

By: wiehanne

wiehanne — Tue, 07 Oct 2008 22:20:24 +0000

Good point you have here. Search engine traffic still the best for long term.

wiehannes last blog post..Win 2GB iPod Shuffle at Axonoid

By: Hamdani Amin

Hamdani Amin — Thu, 18 Sep 2008 20:23:57 +0000

I agree entirely with this post, on the long run marketing to social media will be very hard to sustain. Social media will be the best platform to introduce new blog.

By: Hendry Lee

Hendry Lee — Thu, 18 Sep 2008 09:12:42 +0000

There are still ways to take advantage of social media traffic, but overall I agree that they convert less than search engine traffic because they tend to have shorter attention span. Hendry Lees last blog post..Duplicate Content Penalty and Filter â€” Do They Exist? How Do They Work?

By: Chelle

Chelle — Wed, 17 Sep 2008 12:53:11 +0000

I have found my upstartagent site does really well – there's not much competition, the readers get useful info for free, and they like to click on my high paying adsense ads It also gets a lot of sponsored posts requests & advertising – it gets the least amount of traffic, and makes the most!

My stupid blog on the otherhand might get 1000 visitors in a day from SU…it makes the least!

So I have to agree targeted traffic, even if it's not much at all, is way better than tons of useless visitors. Of course, finding more targeted traffic is never a bad idea either!

Chelles last blog post..Love Homework: Include Your Spouse

By: BigPappa

BigPappa — Wed, 17 Sep 2008 07:55:46 +0000

I tend to agree. My biggest month this year was almost 95,000 unique visitors and over 220,000 pageviews. This was due to one of my posts going big on Stumbleupon. Shockingly enough this wasn't a post that I stumbled myself. Someone else did it and it went big. That being said, the amount in increased traffic did NOT translate to ad clicks or RRS subscribers. And everyone seems to agree that comments and RSS subs are what measure a blogs popularity.

However, I don't think that the social media traffic is all bad. It's exposure. I am not in the MMO clan, I just like to blog and network. You meet the most interesting people in the blogosphere. I guess I will take whatever traffic someone is willing to grace me with.

Great post Josh.

BigPappas last blog post..Long Live Microsoft Vista – Or Not?

By: Josh

Josh — Tue, 16 Sep 2008 20:07:25 +0000

@Rick, don't get me wrong you can market a blog any way possible. But is the method of promoting it making money, increasing branding, sales, leads, whatever else? Or will that marketing sustain itself if you leave it for a little while. Its all personal preference.

By: Rick Vaughn

Rick Vaughn — Tue, 16 Sep 2008 20:02:42 +0000

You know the more I learn the game the more I find that everyone has a different opinion when it comes to marketing a blog. Great post! Josh I'll be back.

Rick Vaughns last blog post..What if Wall Street had a FICO Score?