Recently I was at a meeting where we brought up textual healing and how written words are hard to interpret. The jest of the video is that it is hard to discern feelings, emotions and intent with text such as blogs, emails, IM and letters.
In all honesty, I think that the future for blogging is in video and audio. More than likely video will be surpassing audio over the next couple of years. Podcasts will soon be overtaken by videos as mp3 players and cell phones get smarter and smarter.
I also believe that at some point in the near future, videos will be able to be searched for content like text in regards to search engines. At that time, the online video revolution will explode. Soon, talking voices will be able to direct your attention to the best product on the store shelf with “real” life testimonials.
Although this seems a little far out right now, I do believe that given the right time and circumstances, it will transpire. I am going to start exploring the best possible ways to deliver a well rounded message in any format, including the use of all the above (text, audio, video). The reason being, I want to reach people where people are. If people are vlogging and watching YouTube on their cellphones, I want to show up as a result. I have a sneaking feeling the future in marketing is in that direction.
Now who’s coming with me? Who wants to experiment sooner rather than later? I figure we are only a couple technological revolutions away from seeing a world of information and marketing like we have never seen before.
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As things evolve on the internet and marketng, video and audio jusr seems like a logical fit. You see a lot of video marketing now with all the big marketers.
I think people will always dislike what some other think on a certain topic. It can not be changed though because everyone has a difference in opinion.
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I agree that other forms of media will be the new wave. I think Seesmic is a very interesting platform because of that. I have yet to post any videos on their but I have spent some time on the site and think it's fun to see people post video reactions.
On my Prime Cuts blog I have decided to do video at least once per week. I haven't started getting into editing the video and adding any cool intro or anything but at least I'm publishing some video. In the future I will definitely be making the videos with some post-editing but for now I think it's actually fun to have rough video footage in the kitchen of a restaurant…it gives it personality.
That being said, I think it's important to have different forms of media as a way of reaching your readers. I'd love to do some podcasting in the future but don't want to take it on until I can develop the concept some more.
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I find one problem with video blogs. Not really a problem with the blogs themselves but a hindrance. That is a lot of people read blogs when they are at work and its not good if other people notice it. When you read something, others don't realize or come to know about it. When you see a video it is no longer private anymore and that will be a hindrance from video blogs becoming as popular as the text ones.
I believe that you are dead on with your assessment.
I think you have also hit on the major constraint to effective "Vlogging": Not being able to search the content of the Vlog.
I have considered putting a transcript of the Vlog in text beneath my video for my posts, (for the search engines to see), but it looks terrible. And I believe that with so much text following the video it is less likely people will scroll down far enough to leave a comment.
Does anyone else think they have some sort of solution for this?
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yes, this is an important development, the next iteration in messaging.
in a broader sense, marketing is being refined. the smart play is to create value, make people's lives better, the things you/we have already touched upon.
with video, i think the best approach is to think of it in terms of story. look at the elements of a good story, and build that into your video approach.
These are all good points and I would like to add that the real turning point will be the time videos are able to be searched just like text in regard to ranking in the search engines. If people can post a video and not have to do anything else and rank for specific keyword terms and search strings we'll see an explosion of video posts online.
Yeah, OK I am in. By the way, where did you video posts go? You were on a roll for a while.
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Would like to try video blogging but don't have the utility.
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Mirror is part of our life. One of the girl's bestfriend, I suppose.
<abbr>wiehannes last blog post..Win 2GB iPod Shuffle at Axonoid</abbr>
looking forward to more video blogging from this blog
<abbr>wiehannes last blog post..Win 2GB iPod Shuffle at Axonoid</abbr>
@Wiehanne, I hope that means you find me attractive
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@Josh,
lol.. you're smart~!
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